After 3 decades, Pakistan is hosting AdAsia, Asia’s largest and most prestigious ad Congress at the Alhamra Lahore Arts Council from 3rd to 5th December 2019. Pakistan has received the privilege of hosting the 31st Edition that is expected to be attended by around 800 delegates from around the world.
AdAsia is held every two years by the Asian Federation of Advertising Associations (AFAA). The last time Pakistan had the prerogative of hosting AdAsia was back in 1989 that set the course right for the advertising industry of the country. According to Sarmad Ali (Chairman AdAsia), this year again, Pakistan stands committed to using Congress as an opportunity to carve the way forward for the advertising and marketing communications industry.
Not only this, but it gives Pakistan the golden opportunity to send out a positive image of the nation to the world as well. Now for the interesting bit, AdAsia will have our favorite celebrities on its panel. This year, the heartthrob of the nation – multi-talented, actor, singer and charmer Fawad Khan has been taken on board as the ninth panelist of AdAsia2019 alongside actress Atiqa Odho.
Fawad has been a brand ambassador for several eminent national and international brands, and has helped raise funds for charitable organizations throughout Pakistan, making him the right candidate for the job!